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Bringing together modern social media marketing and classic high-profile presentation, Infiniti and Cirque du Soleil collaborated in an one-of-a-kind, 11-minute live-streaming performance featuring incredible acrobatics and innovative engineering.

Now available on YouTube and Facebook, the performance, choreographed by Cirque du Soleil’s Special Events team, featured an Infiniti JX crossover suspended in the air with with nine acrobats.

“I am very proud that we were able to work so closely with Cirque du Soleil to create a truly inspired performance for our thousands of social media fans around the globe. There has already been an overwhelmingly positive response to the all-new Infiniti JX, and I am very honored to have been able to leverage our unique partnership with Cirque du Soleil to create, for our enthusiasts, something that, before today, seemed only imaginary,” Infiniti Canada director Wendy Durward said.

On sale this month, Infiniti’s full-size, seven-seat premium crossover aims to become the Japanese premium brand’s second best-seller, right behind the G sports sedan line-up. Competing against industry heavyweights like the Acura MDX and Lexus RX, the JX starts at $40,450 for the front-wheel drive model and $41,550 for the all-wheel drive. Packed with Infiniti’s latest tech features, the JX is available with the world’s first Backup Collision Intervention technology, an eight-inch touchscreen display with XM Nav Traffic, a 15-speaker Bose Cabin Surround sound system, and Infiniti Voice Recognition and Streaming Audio via Bluetooth. Learn more about the Infiniti JX from our car review here.

Check out the Cirque du Soleil/Infiniti JX collaborative performance after the break:

Read More: Infiniti JX and Cirque du Soleil Stream Acrobatic Performance – Video on AutoGuide.com
 

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The video in the link is not allowed for embed... anyone have a second link to the video?

But the unique idea works as it, goes with the car in terms of how advance and unique the styling is as well
 

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found it


Infiniti is always trying out new things and seeing how they are marketing the JX with Cirque Du Sleill show how up to date they want to be in the market. Enjoy the video.
 

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Nice it is very up to date, i believe each car manufacter really want to push their cars out their and have even more and more exciting car luachnes, instead of the usual boring ones, with smoke and whatever shows up
 

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As society grows every day and set new trends, Manufacturers have to follow and market differently to follow. I find it unique and original for them to collaborate with performing arts to promote their car.
 

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As society grows every day and set new trends, Manufacturers have to follow and market differently to follow. I find it unique and original for them to collaborate with performing arts to promote their car.
That is very true, if they don't keep up with trends and the market they'll fall behind.

From the performance these guys put on, we at least know the hood on the JX is strong and wont get dented if a human was to put all their weight on it LOL
 
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